lethargic_man: (serious)
Lethargic Man (anag.) ([personal profile] lethargic_man) wrote2007-11-22 09:25 pm

(no subject)

In Tottenham Court Road station there are, next to each other (deliberate provocation?) tourism posters for Greece and Turkey.

Both countries are absolutely drenched in history and culture—Çatalhöyük, one of the oldest cities in the world; the labyrinth where Theseus bull-danced for his life before King Minos; Troy, the siege of which inspired one of the world's great pieces of literature; the rock-cut inscription naming King Midas, the original Goldfinger (or one of his namesakes); the ruins of Athens and all the other cities of classical Greece; Pella, the Macedonian city which spawned Alexander the Great, who conquered the known world; Constantinople, shining capital of the Roman Empire for a thousand years and more; the glory and majesty of the Hagia Sophia; the ruins of Ephesus, where the ancient vampire lurked (no, hang on a tick; that's just in my story); the history of the Greek War of Independence, of the bloody First World War campaign in Gallipoli, and of the emergence of modern Turkey from the ashes of the Ottoman Empire; the list just goes on and on...

And all either country can find to advertise themselves in a London Underground poster is sun, sea, sand and surf.

Sickening, isn't it?

[identity profile] green-knight.livejournal.com 2007-11-22 10:06 pm (UTC)(link)
And all either country can find to advertise themselves in a London Underground poster is sun, sea, sand and surf.

Have you had a look at the British Weather lately?

History we have aplenty, but sun is in short supply.

[identity profile] lethargic-man.livejournal.com 2007-11-23 09:30 am (UTC)(link)
If sun, sea and sand is all you're after, Torremolinos is closer, and probably cheaper...

[identity profile] awful-dynne.livejournal.com 2007-11-23 01:44 am (UTC)(link)
How would you market all of the history and literature that you have pointed out? I think that it is likely that people will be less intriguied by a poster that has a city in flames than a city with sun and sand. I agree that all that you have pointed out are important and intriguing aspects of the locations, but I do wonder how they would be marketed, and if sun and sand is easier to advertise with.

[identity profile] lethargic-man.livejournal.com 2007-11-23 07:02 am (UTC)(link)

How about something like:

Image

or:

Image

Or, if they had wanted to get sun and sand in, a collage of different aspects of the countries.

[identity profile] awful-dynne.livejournal.com 2007-11-23 01:16 pm (UTC)(link)
Neat pictures! So, maybe you should go into marketing?

[identity profile] lethargic-man.livejournal.com 2007-11-23 01:19 pm (UTC)(link)
All I did was turfed them out from off the Web!